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We are conducting market research for a smartphone application that is in development. The Well Fed application will provide supplementation recommendations for cattle producers based on the specific cattle herd, forage type, and geographical location. 

Gender
Male
Female
How old are you?
Teens
20s
30s
40s
50s
60s
70s
80s
90s
What Generation Rancher are you?
1st Generation
2nd Generation
3rd Generation
4th Generation +
How long have you raised cattle?
Less than 10 years
More than 10 years
Do you weigh your cattle annually?
Yes
No
What is your calving season?
Spring
Fall
Year-round
Both Spring and Fall
Other
Registered or Commercial Herd?
Registered
Commercial
Both
How many momma cows do you run?
Less than 25 head
25 - 50 head
50 - 100 head
100 - 200 head
Greater than 200 head
Feed Type
Bulk Loose Feed
Bagged Feed
What is your annual cost for feed and hay?
Less than $5,000
$5,000 - $10,000
$10,000 - $20,000
$20,000 - $30,000
$30,000 - $40,000
$40,000 - $50,000
Greater than $50,000
Not sure, I don't keep track
How do your determine what, how much, and when to supplement your cattle with feed and hay?
Generational knowledge
In-Person training such as an Extension or Master Cattlemen's Courses
Rely upon feed suppliers or manufacturer recommendations
Smartphone Application
Published Articles in a newspaper or magazine
The way the cattle look or behave
Other
How confident are you that your method is the right method?
Not Confident
Somewhat Confident
Confident
Very Confident
Have you ever purchased software, literature, or in-person courses on cattle nutrition?
Yes
No
Would you use a smartphone application that provides a daily supplementation recommendation (type & quantity) based on your herd, available forage/hay, and geographical location?
Yes
No
Would you pay a monthly or annual subscription to the application?
Yes
No
Maybe
If the application reduced your overall feed costs, improved your herd health, and increased your revenue, would you use it then?
Yes
No
Maybe
Would you pay a monthly subscription in that case?
5% of your annual feed savings
10% of your annual feed savings
$5/month
$10/month
Other
Do you use smartphone applications for other ranch related purposes?
Herd Management
Feedlot Management
No
Other
Would you consider participating in a, free-to-you, field trial when the application is ready for testing?
Yes
No

Thank you for your time! God bless you and your ranch!

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